Case Studies
Measurable results, sector by sector.
A few recent engagements, anonymized by contract, that show the impact of a well-executed EEAT strategy.
Private clinic: recovery after a Helpful Content Update
Site down -42% in traffic after a Core Update. Rebuilt medical bios, restructured sources, deployed MedicalOrganization Schema.
+187%
Organic traffic
+34
Top-3 keywords
8.2/10
Final EEAT score
Advisory firm: visibility in AI Overviews
Goal: get cited by ChatGPT and Perplexity on tax queries. Work on author authority, Wikidata linking and proprietary data.
+340%
LLM citations
×2.1
Qualified leads
9.1/10
Final EEAT score
DTC brand: protection against Core Updates
Preventive diagnosis after SERP volatility. Editorial policy, author signatures, pricing transparency and NAP put in place.
+58%
Organic CTR
−72%
SERP volatility
7.8/10
Final EEAT score
Law firm: niche authority
Highly competitive niche with established players. Specialization strategy, academic publications, guest podcast, conferences.
+92%
Brand searches
+41
DR50+ backlinks
8.6/10
Final EEAT score